Art Of Price Reduction

Art Of Price Reduction

Price reductions are a critical part of the business. Let’s face it, we use our knowledge to price a property and sometimes it still doesn’t sell. As a real estate agent, I don’t want to beat up a seller on price. We all want to get the seller top dollar. But, we...
The Scripts Every Agent Must Know

The Scripts Every Agent Must Know

Sales is the ability to ask a series of questions that helps you and a prospect get to a mutually desired result. Like, helping a client sell or helping a client buy. The greatest sales people are the agents that are most comfortable in the real estate conversation....
Will You Give Us a Deal on the Commission?

Will You Give Us a Deal on the Commission?

One of my agents was sent an email by a listing lead who asked this question and they consulted with me for training. The following information is what I suggest that my agent discuss with the potential seller. Here was my response to my agents question… First of...
What I learned at the C21 Global Conference

What I learned at the C21 Global Conference

Some of you know that I attended a C21 conference in Washington DC this week. I have been in the C21 system since 1999 and can say that the national conventions are getting better and better every time I attend them. I think the fact that Mike Ferry is so involved...